Services · Discovery + Confidence
2D animation that makes the complex clear.
2D animation and motion graphics for the things a camera cannot film: processes, products and ideas, explained clearly and on brand.
Where this fits
Animation explains the things that are hard to film: a process, a product, an idea. We use motion graphics to make complex messages clear and to keep a consistent visual identity across your content, so everything you publish looks like it belongs to the same business.
Most first projects start from £3,500, the fixed price of a Pilot Session.
How we work
Find out how we work with our customers in 30 seconds.
The showreel
Animation showreel
What this covers
Ideas, in motion.
From animated explainer videos to vibrant social content and dynamic presentations, motion design makes complex messages clear and keeps your visual identity consistent across everything you publish.
Animated explainer videos
A process or product made simple in sixty to ninety seconds.
Motion graphics for social
Branded, platform-native animation that holds attention in the feed.
Animated presentations
Pitch and report content that moves, instead of another static deck.
Idents, titles and brand animation
The small touches that make every video unmistakably yours.
What usually brings people to animation.
These arrive in slightly different words every time, and all of them are workable. It helps to name them at the start.
There is nothing to point a camera at
Some of what you do happens inside a machine, inside software, or over months rather than minutes. A camera cannot reach any of it, so the explanation ends up as a page of text that very few people read to the end.
It only makes sense when someone is in the room
Your team can talk a customer through it in ten minutes with a whiteboard, and it lands every time. The website has to do the same job on its own, and that is usually where the explanation falls apart.
The last animation looked like everyone else's
A lot of animation is built from template characters and stock transitions, which is quick and affordable, and it does mean a great deal of it looks the same. The explanation still works, though very little of the company comes through.
A look that is yours, and every piece after the first comes together faster.
The first piece sets the style: how your product is drawn, the typography, the pace, the way things move on screen. Everything afterwards is built from those same elements, so a second explainer, a set of social cutdowns or a title sequence starts from something that already exists instead of a blank page. In practice the second piece takes less time than the first, and the tenth still looks like it belongs alongside it.
The project files, the illustrated elements and the finished pieces are yours, to use on your website, in sales meetings, on exhibition screens and in training, without coming back to us for additional usage fees.
How an animation comes together.
The thing people worry about most is that animation becomes hard to change once it is underway. That is fair, so we put the sign-off points early, where changing something costs very little.
The script comes before the drawing
We start with a call with whoever explains this best inside the business, which is often someone technical. You approve the wording before anything is drawn, because the script is what the animation is actually made of.
You see it as stills before it moves
Style frames and a storyboard come next, so you can look at the visual approach and the order of the explanation while both are still easy to change. Redrawing a still frame takes an afternoon, and changing the same thing once it is animated takes considerably longer, so the decisions happen early.
Your technical people get to correct us
Animation goes wrong when a process is simplified into something that is no longer true. We send the script and the boards to whoever knows the detail and ask them to mark up anything we have misunderstood, which is far easier to deal with at that stage than after delivery.
Voice, music and the versions you need
We handle the voiceover casting, the music licence and the captions, and deliver the cutdowns and aspect ratios alongside the main piece, including a version without voiceover for exhibition screens and for social feeds that play on mute.
Good to know.
How much does a 2D animation or motion graphics project cost?
How long does an animated explainer take to produce?
How much of our time does an animation project take?
Do we need a script before we come to you?
Can you match our existing brand style?
Who owns the finished animation, and can it be updated later?
Some of the brands and organisations we have worked with
What clients say
“From filming on location and editing remotely filmed clips to animation, voiceovers and social ads, Lumira treats every project with care, attention to detail and insight. It is why we have a longstanding relationship with the studio.”
“I have absolute faith in his professionalism and reliability when out on shoots for me. Everyone loves him and the end product is great quality.”
“Lumira has been a joy to work with. A true professional company who really cares about the output that they deliver. Would recommend to anyone!”
“Totally professional, and patient with me as a host. The end result was of quality you would only expect from the best in the business.”
“Professional, knowledgeable and productive. Lumira provides the dedicated, timely service I need to produce my regular content at the highest levels.”
“Strongly recommended. Produces high-quality video content for brands. Super flexible and responsive. The whole editing and feedback process was seamless.”
“An extremely proficient camera operator who always brought his own ideas to the table. Anything we produced was exciting and engaging.”
Let us map what this could do for your business.
A discovery call is a short conversation about your goals. No obligation, no pitch.
Request a discovery call