The main purpose of a promotional video is to showcase your product, they shall have strong brand establishment, identified target audience, and provides an emotional connection with your potential customers. Promotional videos are a great asset that works in corporate with your marketing strategy because of the excitement it can bring to a new product or service. This is also the reason why we ask for creativity and uniqueness when telling a story, the video should grab people’s attention and build anticipation.
A great promotional video should have:
- A creative story
- Strong visuals in order to hold the audience’s attention and connect with them emotionally
- Pivotal product shots
- The tone must incorporate the lifestyle of your target audience while maintaining your brand’s image
- Captivating music
Lumira Studio‘s video production skills and marketing expertise allows us to create an exciting and engaging video that will promote your brand, your service or product.